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AI-Generated Video Detection Standard DeepVerify Approved by ITU: A Global Technical Defense Against Deepfakes

The International Telecommunication Union has approved DeepVerify as the first mandatory international standard for AI-generated video detection, requiring all major video platforms to integrate detection capabilities by end of 2029.

The International Telecommunication Union (ITU) officially approved DeepVerify as the international standard for AI-generated video detection (ITU-T H.267) in June 2028. This is the first mandatory technical standard specifically targeting AI-generated video.

DeepVerify defines a dual verification mechanism of "digital watermark plus metadata signature." All compliant AI video generation tools must embed invisible watermarks in output content while recording generation time, model used, and training data sources in video metadata. Major video platforms must integrate DeepVerify detection by end of 2029.

Led by NIST with participation from Google, Meta, ByteDance, Sony, and Samsung, the standard was developed to help viewers clearly distinguish between real and AI-generated content.

Meta and YouTube have announced plans to complete DeepVerify integration by end of 2028. TikTok parent ByteDance said it is evaluating technical solutions and expects deployment by Q1 2029.